Extend the life of your wardrobe and reduce your fashion footprint with simple, sustainable habits:

Wear More, Wash Less
Re-wear outfits before washing to save water and energy. Always fill the machine and wash with similar colours.
Wash Smart
Opt for cold water (30°C) to protect fabrics and lower your carbon footprint. Always check care labels for best practices.
Skip the Dryer
Air-dry for longer-lasting garments and energy savings.
Repair, Don’t Replace
Mend minor tears and extend the life of your favorite pieces.
Pass It On
When it's time to part ways, sell, swap, or donate to keep clothing in circulation.
Small changes create a big impact. Discover our fabric-specific care guide and celebrate a wardrobe where style meets care for the planet.

How to care for wool
Wool doesn’t need frequent washing. For light cleaning, gently spot clean and allow it to air. Wool items in direct skin contact, should be washed using a wool detergent and a gentle cycle such as a wool or hand wash programme (under 30°C) on your washing machine. Avoid hanging to dry, and instead, lay flat. Give your wool garments proper care by storing them neatly folded or rolled, and gently remove pilling with your hands or a fabric shaver.

How to care for denim
Denim gets better with time, so skip the first wash! In between washes, hang them in a steamy bathroom to freshen up and spot clean with a damp cloth when needed. For the first wash, use cold water (max 40°C) and turn them inside out to protect the color. Always air dry instead of using a tumble dryer to maintain shape. Store denim away from direct sunlight and hang to avoid fading and creasing.

How to care for suede
When your suede piece needs a refreshment simply hang it outside in the fresh air and let it air dry naturally if it gets wet, and gently remove stains with a suede eraser or brush. Always let it dry completely before cleaning. Store suede in a cool, dry place to prevent fading or drying out.

How to care for leather
Leather is a durable yet sensitive material that develops a unique patina over time. To care for your leather, wear it in dry conditions to avoid stains and allow it time to rest between uses. Clean regularly with a soft cloth and address stains promptly, and for tougher marks, seek professional cleaning. Store your leather in a cool, dry place, away from direct sunlight. With these simple steps, your leather will stay looking great and age beautifully.